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WHAT EXACTLY IS IMPACT?

A cultural zine with a mission to preserve and promote traditional garment making forms primarily focusing on South East Asia. This zine serves as a nexus, connecting diverse communities of artisans worldwide, fostering education, empowerment, and support for these dwindling art forms.

At its core, the zine is a rich resource offering insights into cultural heritage, particularly in the realm of fashion and diminishing traditional garment techniques, highlighting the intricate processes behind traditional garment making like Batik. The zine serves as a catalyst for social impact, forging connections with companies committed to supporting these artisans. This zine hopes to integrate diverse cultural influences in hopes of enriching personal fashion narratives to foster individual expression and the celebration of culture.

OUR GOALS + INTENTIONS

The zine bridges the gap between past and present by highlighting the relevance of these cultural expressions in today's urban and modern contexts. The zine empowers readers to embrace their cultural identity and express themselves authentically through their clothing choices. By providing inspiration, guidance, and practical tips for incorporating traditional elements into modern wardrobes, it encourages readers to explore and celebrate their own heritage and others in a meaningful & personal way.

IMPACT! [zine].png

HOW ARE WE DIFFERENT?

WHAT'S IN IT FOR OUR READERS? 

+ our values

Focus on Community Empowerment

While other publications may talk about traditional garment making forms, IMPACT! places a stronger emphasis on community empowerment. This means it serves as a platform not only to showcase artisans and their craft but also to actively support and uplift these communities, fostering economic empowerment and preserving cultural heritage. IMPACT! also hopes to demonstrate that cultural identity is not limited to special occasions or traditional settings but can be embraced and celebrated in everyday life, regardless of background or heritage.

Interactive and Engaging Content

IMPACT!, being a digital-zine, may incorporate interactive elements such as workshops, tutorials, or community events, fostering direct engagement with readers and participants like you. This hands-on approach creates a deeper sense of connection and involvement, distinguishing the zine as more than just a passive reading experience. Paired with a forward-thinking approach to cultural celebration, we emphasise the adaptability and versatility of traditional clothing styles. Exploring innovative ways to incorporate elements of cultural heritage into modern fashion trends, appeal to readers interested in both fashion and cultural identity.

Global Perspective with Local Impact

While other publications may have a global focus, IMPACT! prioritises local impact within the context of global interconnectedness. By initially focusing on South East Asia and gradually expanding to other regions, it ensures a more nuanced exploration of cultural diversity while maintaining a tangible impact on specific communities.

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Through our focus on normalising the celebration of culture in everyday urban life, the zine contributes to the revitalisation of traditional clothing practices and cultural expressions. By encouraging broader adoption and appreciation of these styles, it helps to ensure their continued relevance and significance in contemporary society.

Social Mission and Advocacy

IMPACT! aligns closely with social enterprises and organisations dedicated to sustainability, social justice, and ethical practices. It actively promotes awareness and advocacy for issues such as fair labor practices, environmental sustainability, and cultural preservation, distinguishing it as a platform for social change and activism.

Inclusive and Diverse Representation

IMPACT! prioritises inclusive representation of diverse voices, perspectives, and experiences within the realm of traditional garment making. It actively seeks out marginalised or underrepresented artisans and communities, amplifying their stories and contributions to the broader narrative of cultural heritage and craftsmanship.

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IMPACT! also hopes to empowers readers to embrace their cultural identity and express themselves authentically through their clothing choices. By providing inspiration, guidance, and practical tips for incorporating traditional elements into modern wardrobes, it encourages readers to explore and celebrate their own heritage and others in a meaningful and personal way.

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SENIOR CAPSTONE 1 PROJECT | PARSONS SCHOOL OF DESIGN, SPRING 2024 | BY ELIZABETH TAY

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